
So you have a website now all you have to do is sit back and let the people of the world wide web visit it - right? Wrong.
Search engine optimisationThe analogy that we like to use to describe Search engine optimisation to our clients is that of the great little restaurant that you never new existed. Every one knows the kind of place, excellent food, great service and relaxed atmosphere, but its down a side street, so you would only know it was there if you stumbled on it or one of your friends told you about it. Now lets assume that we could pick up this restaurant and place it in the centre of town, everyone knows where the restaurant is now and that in a nut shell is SEO.
With our SEO we would typically expect sites to show on the first page of google on two out of the top five search terms within a month and then five out of five within 2 months.
We offer a free site evaluation service, so if you would like us to tell you how we could improve your sites search engine ranking then come and talk to UIS .
Marketing your site using Pay Per Click Advertising (PPC) can be a very cost effective way of increasing traffic to your site. Using Google Adwords you can dictate your maximum daily spend and the amount that you are prepared to pay for clicks that result in visitors coming to your site. An effect PPC campaign can drastically increase visitor numbers and sales. An ineffective PPC campaign can see you wasting your budget for little or no return.
For more information web marketing come and talk to UIS .